Filters

to
222 products
Sort by
Sort by
Tummy time activity toy - Croco - Powder - Front Tummy time activity toy - Croco - Powder - Back
Rattle - Raffi - Black dots - Front Rattle - Raffi - Black dots - Back
Rattle - Raffi - White
Sale price€18,95
Rattle - Raffi - Mustard
Available in stores
Award winner
Tiny toys gift set - Deer friends - Colour mix - Front Tiny toys gift set - Deer friends - Colour mix - Detail
Activity book - Elphee - Grey - Front Activity book - Elphee - Grey
Activity book - Elphee - Grey
Sale price€32,95
50%
Toy links - Neon red
Toy links - Neon red
Sale price€4,98 Regular price€9,95
Toy links - Grey - Front
Toy links - Grey
Sale price€10,95
30%
To go friend - Elphee - Grey - Front
To go friend - Elphee - Grey
Sale price€13,97 Regular price€19,95
Activity Toy - Elphee - Blue
Available in stores
50% Award winner
Activity gym - Deer friends - Dark blue - Front Activity gym - Deer friends - Dark blue - Packaging
Activity gym - Deer friends - Blue
Sale price€54,98 Regular price€109,95
Award winner
Activity gym - Deer friends - Dark powder - Front Activity gym - Deer friends - Dark powder - Packaging
Peg puzzle - Deer friends - Colour mix
Award winner
Activity play mat - Deer friends - Grey - Front Activity play mat - Deer friends - Grey - Detail
Teether 2-pack - Deer friends - Green/Blue - Front Teether 2-pack - Deer friends - Green/Blue - Back
Teether 2-pack - Deer friends - Mustard/Powder - Front Teether 2-pack - Deer friends - Mustard/Powder - Back
Cuddle cute - Jelly - Blue - Front Cuddle cute - Jelly - Blue
Cuddle cute - Jelly - Blue
Sale price€25,95
Cuddle cute - Jelly - Powder Cuddle cute - Jelly - Powder - Front
Cuddle cute - Jelly - Powder
Sale price€25,95
Cuddle cute - Wally - Blue - Front Cuddle cute - Wally - Blue - Back
Cuddle cute - Wally - Blue
Sale price€18,95
Comfort blanket - Raffi - Blue - Front Comfort blanket - Raffi - Blue
Comfort blanket - Raffi - Blue
Sale price€25,95
Comfort blanket - Raffi - Powder - Front
Cuddle friend - Elphee - Grey - Front
Cuddle friend - Elphee - Grey
Sale price€43,95
Cuddle friend - Croco - Green Cuddle friend - Croco - Green
Cuddle friend - Croco - Green
Sale price€43,95
Cuddle friend - Raffi - Powder Cuddle friend - Raffi - Powder - Front
Cuddle friend - Raffi - Powder
Sale price€43,95

Play time - Fun and functional toys for babies and toddlers

Here you can find a wide range of activity toys, cuddle toys, teethers, and more, to help your little ones learn and grow through play.

Our playful activity toys are designed to stimulate your child’s senses, encourage their curiosity, and provide endless hours of fun and entertainment.

Whether you're looking for cozy loungers, play gyms, or pull-alongs, we have everything you need to create a playful and comfortable environment for your child.

Why is play important for my baby’s and toddler’s development?

Play is an essential part of your child's development.

Through play, your baby or toddler learns about the world around them and develop their physical, cognitive, and social emotional skills.

For your baby, play is primarily sensory. Your baby uses its senses to learn about the surroundings and develop their motor skills through grasping, reaching, and crawling.

As your baby grow into becoming an independent toddler, play becomes more interactive and imaginative. You will see that play changes into pretend play, problem solving, and social play with friends.

Learn more about the importance of play time here.

shop your favourite deer friend

safe for kids

Our products are thoroughly tested